endorsements on Sri Lankan fashion industry. Given this background, the current research seeks to explore the effectiveness of CE … on the Sri Lankan fashion sector. Adopting a mixed research approach, both qualitative and quantitative data were used to … fulfill this research aim. During the qualitative phase of this research in-depth interviews were conducted with six fashion …

, apparel and fashion manufacturing (TAFM) industry in various unprecedented ways. As the global textile market is …

using social media marketing among fashion brands during the period of COVID-19 pandemic. This research primarily fixated on … individuals aged twenty-five to thirty-four years of age are more inclined to buy fashion-related products during this pandemic … help fashion companies more specifically forecast the purchasing habits of their customers and control their investments …

pandemic on the supply chains (SCs) of fashion multinational corporations (MNC) are analyzed to contribute to existing research … production. We examined the current state of fashion supply chains, risks that have arisen historically and recently, and … upstream and downstream of the fashion supply chain. …