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~language:"fra"
~person:"Mongin, Philippe"
~subject:"Consumer behaviour"
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Rethinking nudges
Mongin, Philippe
;
Cozic, Mikaël
-
2014
behavioural economics, compared with that of classical rational choice
theory
, to account for successful interventions. After …
Persistent link: https://www.econbiz.de/10010502145
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