Integrated bundles of products and services are gaining importance in various sectors and are reshaping the competitive landscape of many industries. They also pose new challenges to established firms, who need to reconfigure their capabilities. Drawing upon the resource-based view and...

This book brings together various contributions on research methods that can be qualified as innovative or alternative in the fields of economics and management. The idea came about during a discussion with colleagues from these disciplines. We had all explored and deepened our understandings of...