Disconfirmation is the mismatch between expected and blind evaluation of a product (Anderson, 1973). Assimilation occurs when the final evaluation of the product changes in the direction of the expectation, whereas contrast occurs when this change is opposite to the expectation. We experiment on...

This paper explores those dimensions of the image of a "country" and "region" of origin influencing consumers preferences. In order to take in account cultural differences, we conducted interviews with consumers and experts from two countries, France and Tunisia. Our results suggest that the...

We discuss statistical inference problems associated with identification and testability in econometrics, and we emphasize the common nature of the two issues. After reviewing the relevant statistical notions, we consider in turn inference in nonparametric models and recent developments on...

It is well known that standard asymptotic theory is not valid or is extremely unreliable in models with identification problems or weak instruments [Dufour (1997, Econometrica), Staiger and Stock (1997, Econometrica), Wang and Zivot (1998, Econometrica), Stock and Wright (2000, Econometrica),...

Our paper aims to analyze the relationship between asymmetric alliance instability forms and motives on the one hand, and secondly to estimate the effects of the alliance configuration (external environment, relationships between parents and performance) on how to change the allocation of...

Face à la globalisation des marchés et l'internationalisation des entreprises capitalistes, l'exportation, la franchise, la joint-venture et l'investissement direct constituent les principaux modes de développement possibles entre lesquels une coopérative doit choisir pour étendre son...

La stratégie de localisation des entreprises commerciales vis-à-vis des concurrents est théoriquement simple : afin de ne pas accroître l’intensité concurrentielle, il est nécessaire de se différencier. La différenciation peut passer par les produits ou services. Dans ce cas, la...