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Les consommateurs des mondes virtuels : Construction identitaire et expérience de consommation dans Second Life.
Parmentier, Guy; Rolland, Sylvie - Université Paris-Dauphine - 2009
identity. The outcomes of the study suggest that virtual worlds and the social and business interactions they offer are tools … to build consumer identity. An exploratory qualitative technique was employed, using instant messaging with 34 immersive … another identity and operate a transfer, partial or total, from his real identity to the virtual one. The aim of the study is …
Persistent link: https://www.econbiz.de/10008800029
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An essay on the regimes of cities combinations and the dynamics of the worlds (In French)
PERNIN, Jean-Louis - Groupement de Recherches Économiques et Sociales (GRES) - 2005
, we show that this model coincides with the identity model forged in Sciences of Management. …
Persistent link: https://www.econbiz.de/10005395065
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Légitimité et authenticité des affiliations ethniques : le cas du régionalisme
Dion, Delphine; Sitz, Lionel; Rémy, Éric - In: Recherche et applications en marketing 27 (2012) 1, pp. 59-77
Persistent link: https://www.econbiz.de/10010199207
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L' organisation hybride et son controle
Lobre-Lebraty, Katia - 2017
The drafting process of the accreditation to supervize theses was marked by two stages which establish also two challenges: that of the past and of the future.The first challenge consisted in making an assessment of my researches by evoking their contents without tiring the reader of useless...
Persistent link: https://www.econbiz.de/10012597961