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créatrice de valeur pour le consommateur. Une expérimentation inter-sujet sur 210 consommateurs, proposant un ou plusieurs …
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créatrice de valeur pour le consommateur. Une expérimentation inter-sujet sur 210 consommateurs, proposant un ou plusieurs … for consumers. A between-subjects experimentation on 210 consumers proposing several offers with the same monetary value …
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The impact of social processes in working groups becomes a great managerial interest, being given the organizational tendency to direct itself towards team work. To support the performance of group, research in management carried a particular accent on the cognitive aspect of the interpersonal...
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freins associés à cette forme de promotion. Une expérimentation portant sur 120 consommateurs adultes a été mise en place … costs associated with virtual bundling have been identified. An experimentation on a sample of 120 adult consumers was set …
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