In some cases spot markets failure to govern to whole or a part of the marketing channel effectively and contractual relations are gaining more importance. It is especially true in case of agricultural markets, since these markets became more differentiated and market players are vulnerable in...

It is a general tendency among the Hungarian fruit and vegetable producers to claim of the supermarket retail chains. However, hardly any mention is made of the successful small-scale producers, which are able to become direct suppliers. What are their characteristics, what are their individual...

The majority of the small-scale fruit and vegetable producers due to their small sizes are not able to meet the requirements of the large commercial chains by themselves. Only the cooperation could bring an effective solution. The POs are able to concentrate the scatteredsmall-scale commercial...

The paper analyses small and medium firms' perceptions on contract enforcement along food chain in central region of Hungary using survey data. We find that 59 per cent of respondents believe that they could use court to enforce contracts with their partner. However we do not find significant...