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consumer’s decision in buying Honda Vario motorbike and how influence among brand, quality, promotion, price, design and resell … result shows that the determinationCoefisien (R2) is 0.645, its means that independent variables (brand, quality, promotion … simultaneously brand, quality, promotion, price, design and resell value variable have a significant influence to consumer’s decision …
Persistent link: https://www.econbiz.de/10009464266
of banking services. The problem formulation proposed on this research are (1) How the influence of the promotion mix for … of lottery prizes and free goods (souvenirs) for the sales promotion?Theory used in this research is the theory of Mix … for the hypothesis I showed that the advertising, sales promotion, and public relations simultaneously significantly …
Persistent link: https://www.econbiz.de/10009464271
Sumatera medan branch. Thus these factors, factors promotion, is the most important factor in influencing customers interst to …
Persistent link: https://www.econbiz.de/10009464484
theory of price and promotion and related to the theory of customer response and customer volume growth. This study aimed to … the promotion of growth in the number of subscribers, Telkom Flexi Kandatel Medan. It also investigated the relationship … significant influence on consumer response. Partially promotion policy is more dominant influence on the response of the second …
Persistent link: https://www.econbiz.de/10009464632
of Law, University of North Sumatra.” Purpose of this reseach is define and analyze the product, price, promotion, ease … product, price, promotion, product ease of obtaining a positive and significant influence over decisions about the purchase of … regression. Based on the significant partial test, that the variables product, price, promotion, , ease of obtaining the product …
Persistent link: https://www.econbiz.de/10009464746