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Kajian perkembangan penelitian pemasaran film

Wijiharjono, Nuryadi - 2017

The purpose of this study is to present the most likely conceptual scheme in film marketing research. Based on the study of several leading international journals, many factors are interrelated in film consumption so that the use of quantitative research alone is not sufficient in explaining the...

Persistent link: https://www.econbiz.de/10015258649

PENGARUH KUALITAS LAYANAN, KEBIJAKAN HARGA DAN PROMOSI TERHADAP KEPUTUSAN KONSUMEN SERTA DAMPAKNYA PADA KEPUASAN KONSUMEN

Amin, Mat; Hamdan, Hamdan; Yani, Ahmad - 2018

This Study aims to analyze the effect of quality of service, price, and promotion to customer satisfaction that impact on customer decision. The sample used is customer satisfaction conducted for 5 (five) years. The Research instrument uses income and consumer response data on price and...

Persistent link: https://www.econbiz.de/10015263047

PENGARUH ATRIBUT PRODUK, PROMOSI DAN KESADARAN MEREK TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR HONDA PCX

Jaelani, Ali Musthohir; Juhari, Juhari - 2018

attributes, and brand awareness have a significant effect on purchasing decisions of Honda PCX motorcycles in Pangkalpinang City …

Persistent link: https://www.econbiz.de/10015263050

OPTIMALISASI FUNGSI LELANG SEBAGAI SKEMA PENJUALAN YANG EFEKTIF

Nizar, Muhammad Afdi - 1999

no abstract

Persistent link: https://www.econbiz.de/10015248471

Transaksi drop shipping perspektif ekonomi syari’ah

Busthomi, Achmad Otong - 2015

The drop shipping transaction which a glance look like bai’ assalam, especially parallel salam, which is suspension transaction model that allowed in Islam. But, there is a little difference in the dropship (online store) does not accommodate for sell. Therefore, from that thing makes...

Persistent link: https://www.econbiz.de/10015254467

Event dan festival di Cirebon: Review bauran pemasaran syari’ah

Jaelani, Aan - 2017

This paper reviewed the event and tourism festival held in Cirebon the last few years very heavily promoted. Cirebon as the gate of secret and as a metropolitan city has many tourist attractions and facilities adequate infrastructure as one of the tourist traffic in Indonesia. With the review of...

Persistent link: https://www.econbiz.de/10015255392

100% Love Indonesia : Role of Government Campaign to Promote Local Products in Indonesia

Salehudin, Imam - 2017

English Abstract: This research aims to investigate the role of government buy local campaign to increase domestic consumer preference toward local products in Indonesia. This paper also aims to identify relevant mediating variables between exposure to “buy local” campaign and willingness to...

Persistent link: https://www.econbiz.de/10012970371

Pemasaran Halal : Konsep, Implikasi dan Temuan Di Lapangan (Halal Marketing: Concept, Implication and Field Finding)

Salehudin, Imam; Mukhlish, Basuki Muhammad - 2014

Indonesian Abstract: Artikel ini membahas konsep dan definisi Pemasaran Halal serta mengulas hasil temuan terkini dalam aplikasi Pemasaran Halal di Indonesia. Pemasaran Halal dapat didefinisikan sebagai aplikasi Syariat Islam sebagai panduan dalam proses pemasaran secara keseluruhan. Islam...

Persistent link: https://www.econbiz.de/10014149284

Pengaruh Kualitas Pelayanan Terhadap Brand Image Pada Unit Rawat Jalan Poliklinik Penyakit Dalam RSU. Pirngadi Di Medan

brand image of this hospital. The objective of this research is to analyze the effect of the hospital’s service quality to … the brand imageof the hospital. The hospital’s service quality consists of Reliability, Responsiveness, Assurance, Empathy … showed that service quality had positive and significant effect to the brand image of Dr. Pirngadi Medan Hospital. Out of the …

Persistent link: https://www.econbiz.de/10009464389

Pengaruh Keunggulan Bersaing Dalam Perumusan Strategi Pemasaran Terhadap Citra Merek Pada Rumah Makan Wong Solo Medan

Purba, Juni Ronald - 2011

The title of this study is "The Effect of Competitive Advantage In Marketing Strategy Formulation Of Brand Image In …

Persistent link: https://www.econbiz.de/10009464760