Long-term development implemented in Indonesia is intended to materialize a just and prosperous society referring to the Trilogy of Development. To meet this purpose, a development in every sector is needed especially a development in the economic sector. One of the objectives to be achieved...

The study, entitled " analysis of the factors that influence consumer behavior in deciding whether to purchase Amanda House in consumer products Department Abdullah " Lubis. The purpose of this study to determine the effect on consumer behaviour, the product purchasing decisions on the consumer...