Veseli, Nexhbi; Aziri, Brikend; Veseli, Teuta - In: Romanian Economic Journal 15 (2012) 46bis, pp. 137-152
Business strategies in general and marketing strategies in particular are a factor of significant importance when it comes to the success and long term growth of companies. This paper tends to test the generally accepted assumption that SME’s in the Republic of Macedonia do not have and...