This term paper is about marketing changes during recession. The research consists of three parts. In the first part … the theory analysis was made. The concept of marketing and changes in marketing process during recession suggested by … performance of Lithuanian companies and their marketing activity was made. It was analysed, which marketing instruments they …

The title of the job – JSC „Švyturys – Utenos alus“ marketing strategyThe aim of the job – Create JSC „Švyturys … – Utenos alus“ marketing strategyThe object of the job – JSC „Švyturys – Utenos alus“ marketing strategyJob tasks:1) To carry …“ marketing strategiesMethods:1) Analysis of the scientific literature2) Document analysis3) Oral survey The aim of the is reached …