tendencies of broiler use, analyze broiler market and the main suppliers. It is very important to valuate the particularities of … broiler sell in the wide market and in the producer’s shops. The retail are not popular (P<0,001) in accordance with wide … market centers and the producer’s shops; 2. The results of this inquiry have shown the men and women choice in accordance …

“ market segmentation3) To set target segment of JSC „Švyturys – Utenos alus“4) To provide JSC „Švyturys – Utenos alus … in the final third part. At the final work was carried out the segmentation of the market, selected the target segment of … the marketing strategy for it. During the oral survey was determed the segments of the market and feauteres of new product …