may adjust in their advertising campaigns. …

evaluated. In addition customer sensibility to different sales support tools and reliance on advertising have been evaluated …

Online advertising revenues it the fastest rising sector in advertisement industry. However there is no sufficient … introduces conception and theory of internet advertising with principal distribution methods in order to deliver marketing … messages and attract customers. Also web advertising advantages are evaluated in comparison to more traditional advertising …

ascertain how particular age, sex of a child, duration of TV watching, parents’ opinion regarding advertising, parents’ age … determine opinion of children about advertising, also to ascertain if children are loyal to brand names. The thesis is divided …’ products. The purpose of this thesis is to offer the principles of the advertising market participants’ liability formation and …