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Marca : o que o coração não sente os olhos não vêem ; (reflexões sobre marketing e ética)
Vieira, Stalimir
-
2002
Persistent link: https://www.econbiz.de/10004779698
Saved in:
2
Análise gerencial de custos : aplicação em empresas modernas
Bornia, Antonio Cezar
-
2002
-
1. reimpr.
Persistent link: https://www.econbiz.de/10004779714
Saved in:
3
Plano de marketing passo a passo - serviços
Ambrósio, Vicente
;
Siqueira, Rodrigo
-
2002
Persistent link: https://www.econbiz.de/10004779741
Saved in:
4
Plano de marketing passo a passo
Ambrósio, Vicente
-
1999
-
1. ed., 3. reimpr.
Persistent link: https://www.econbiz.de/10004779742
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5
Tudo o que você não queria saber sobre propaganda : as verdades da profissão que poucos ensinam
Cesar, Newton
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10004803367
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6
Entenda propaganda : 101 perguntas e respostas sobre como usar o poder da propaganda para gerar negócios
Ribeiro, Julio
;
Eustachio, José
-
2004
-
2. ed.
Persistent link: https://www.econbiz.de/10004803516
Saved in:
7
Vendas com integridade para o século XXI : como vender do modo que as pessoas querem comprar
Willingham, Ron
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10004803525
Saved in:
8
The
advertising
market in Brazil and its macroeconomic determinants : a study based on the Relative Constancy Principle
Pesavento, Fábio
;
Marques, André de Mattos
- In:
Análise econômica : revista da Faculdade de Ciências …
34
(
2016
)
66
,
pp. 313-341
Persistent link: https://www.econbiz.de/10011584740
Saved in:
9
Um "novo homem" para o consumo : a representação da masculinidade em propagandas de Avon e Natura
Dória, Leonardo Botelho
;
Burrowes, Patricia Cecilia
- In:
Consumer behavior review : CBR
3
(
2019
)
3
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012216819
Saved in:
10
Cultura do consumo : fundamentos e formas contemporâneas
Fontenelle, Isleide Arruda
-
2017
-
1a edição
Persistent link: https://www.econbiz.de/10011833278
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