Este artigo analisa as saídas de investimentos de capital de risco em Portugal, abordando a relação existente entre as formas de saída e a assimetria de informação a elas associadas. A hipótese central é a de que a ocorrência de saídas parciais está associada à sinalização da...

Starting with Lehman Brother’s demise in September 2008, the Brazilian real fell 42% vis-à-vis the US dollar. Such large exchange rate depreciation would typically cheer exporters up. However, it was later found that many export firms, including multibillion dollar ones, had suffered large...

The purpose of this work is to provide an overview of what is perhaps the most common analysis context in market research – that of regression models for normally distributed data. In fact, examples of applications of these models continue to accumulate in the marketing literature, given their...

This work provides a broad review of the past literature on market segmentation, focusing on a discussion of proposed bases and classification methods. Multiple segmentation bases are detached, organized according to two axes - observable/ unobservable, general/ specific of the product and...