Brands are not just a sign. Brands are not just elements that position products and companies. For many years, brands have been regarded as the link between products/companies and their customers. However, this view has dramatically changed inasmuch as brands are now considered partners of the...

The restoration of seagrass meadows for the recuperation of macro and micro habitats in the area of Portinho da Arrábida is the objective of BIOMARES project, during 2007 and 2011, co-financed by Life-Nature European Commission Programme. But what is the added value of this initiative? This...

A teacher needs, as an economic analyst, to use indicators that give her accurate information about the classes. This work aims at testing the hypothesis: “The perceptions of the students about the subjects and about the teacher vary according to the specificity of each class”. For this...

Um elemento que comportou consideráveis avanços na Economia do Século XX foi o reconhecimento de que a informação não era perfeita nos diversos mercados. Este trabalho sintetiza a relevância da Economia da Informação, debruçando-se sobre os dois principais campos de influência: o...

This study aims to verify the effect of the download data transmission rate on the degree of satisfaction of consumers of fixed broadband internet access, evaluating whether this relationship is adequately explained by the three characteristics which, according to prospect theory (Kahneman e...

This is a brief reflection on complex work systems automation, studying the Air Traffic Control Services. We study the compatibility of air traffic control systems automation against the necessary preservation of human nature complexity and the social integration of individuals, through a...

This study aims to verify the effect of the download data transmission rate on the degree of satisfaction of consumers of fixed broadband internet access, evaluating whether this relationship is adequately explained by the three characteristics which, according to prospect theory (Kahneman e...