There is an increase in the number of shopping malls in Republic of Croatia in the recent years and that increase has a growth tendency. In their business planning, big trade chains have shown a great interest for investments on Croatian market. Main reasons behind that decision are geographic,...

Objective of this study is to identify existence of spatial dependence between the capital microregions of the Northeast of Brazil, as well as the existence of spatial spillovers on the growth of GDP per capita between these cities, in 2000-2006. For this it was estimated an econometric model...

The paper outlines the economic geography underlying the Essay on the nature of commerce in general, and discusses the extent to which it relates to the theoretical arguments within Cantillon's system. The main conclusions are: a) Cantillon's social structure scheme presents a first draft of...

This work provides a broad review of the past literature on market segmentation, focusing on a discussion of proposed bases and classification methods. Multiple segmentation bases are detached, organized according to two axes - observable/ unobservable, general/ specific of the product and...

The purpose of this work is to provide an overview of what is perhaps the most common analysis context in market research – that of regression models for normally distributed data. In fact, examples of applications of these models continue to accumulate in the marketing literature, given their...