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Mecanismele decizionale în marketing : aplicarea teoriei sistemelor pentru rezolvarea problemelor

Demetrescu, Mihai C. - 1983

Persistent link: https://www.econbiz.de/10000746331

Cea mai bună dintre lumile posibile : marketingul politic în România, 1990 - 2005

Teodorescu, Bogdan; Guţu, Dorina; Enache, Radu - 2005

Persistent link: https://www.econbiz.de/10003471609

Relationship marketing - o soluţie pentru sistemul bancar românesc?

Rusu, Cătălina - In: The Romanian economic journal : REJ 12 (2009) 4, pp. 145-166

Persistent link: https://www.econbiz.de/10008656492

Posibilităţi de perfecţionare a activităţii de marketing la nivel de întreprindere

Refca, Dorin-Ştefan - In: Teorie şi practică economică (1983), pp. 32-37

Persistent link: https://www.econbiz.de/10001056511

Intermediaries in Market Economy - Classification and Objectives

Rad, Letitia - In: Theoretical and Applied Economics 5(500) (2006) 5(500), pp. 95-100

Many categories of middlemen can act in a distribution channel. We consider that the efficiency of a distribution channel is strongly connected with the number, kind and even identity of the middlemen that form it. The pattern analysis of the middlemen who acts in the distribution channel...

Persistent link: https://www.econbiz.de/10005154479