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, only those companies can survive which have the ability to adapt to these conditions. Controlling is a „helping hand“ of … negative developments of the company. This article concentrates on different ways of integration of controlling, especially … marketing-controlling in the company organization, so that the best decision should be taken. On one hand it is the objectivity …
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The crisis is a system that have its self-destructing cycles. The event supplies itself from its environment. It generates perturbations at all levels. In our days, the crisis (of the economy, of culture, of ideology, of values, of conscience, of organizations) becomes a daily state, a reference...
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The purpose of this study is to present the meaning of the vision and mission statements for a university, in a strategic management reference. We will consider the vision and mission statements of some known world class universities, in order to illustrate the essential points of such...
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