Popescu, Manoela - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 4, pp. 27-33
Communication is a vital phenomenon, a process, an art and a necessary science of men and it’s present in a society in … be “communication”. However, at the same time, the company approach regarding the “marketing philosophy” becomes … development is determined by communication. According to this, the relation between communication and marketing is obvious even if …
