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Comportamentul consumatorului : evoluţie, determinări, realităţi şi perspective
Miron, Mihaela A.
-
1996
Persistent link: https://www.econbiz.de/10000995897
Saved in:
2
Modele ale investigării comportamentului consumatorului
Neagu, Vasile
;
Ştefănescu, Victoria
;
Teodorescu, Nicolae
-
1984
Persistent link: https://www.econbiz.de/10000755592
Saved in:
3
Consumul populaţiei din România în ultimele două decenii
Stanciu, Mariana
- In:
Calitatea vieţii : revistă de politici sociale
21
(
2010
)
3/4
,
pp. 251-273
Persistent link: https://www.econbiz.de/10008825797
Saved in:
4
Impactul reputaţitei cirporative asupra comportamentului clienţilor din sectorul serviciilor din România
Bălan, Dragoş-Alexandru
-
2019
Persistent link: https://www.econbiz.de/10012165681
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5
Cercetări de marketing
Paina, Nicolaie
;
Pop, Marius D.
-
1997
Persistent link: https://www.econbiz.de/10004595145
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6
Mecanismele decizionale în marketing : aplicarea teoriei sistemelor pentru rezolvarea problemelor
Demetrescu, Mihai C.
-
1983
Persistent link: https://www.econbiz.de/10000746331
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7
Cea mai bună dintre lumile posibile : marketingul politic în România, 1990 - 2005
Teodorescu, Bogdan
;
Guţu, Dorina
;
Enache, Radu
-
2005
Persistent link: https://www.econbiz.de/10003471609
Saved in:
8
Relationship marketing - o soluţie pentru sistemul bancar românesc?
Rusu, Cătălina
- In:
The Romanian economic journal : REJ
12
(
2009
)
4
,
pp. 145-166
Persistent link: https://www.econbiz.de/10008656492
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9
Posibilităţi de perfecţionare a activităţii de marketing la nivel de întreprindere
Refca, Dorin-Ştefan
- In:
Teorie şi practică economică
(
1983
),
pp. 32-37
Persistent link: https://www.econbiz.de/10001056511
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10
Optimizarea structurilor economice
Georgescu, George
-
1989
Persistent link: https://www.econbiz.de/10000808349
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