This study contributes to the literature on the competitiveness of Romanian exports with a new perspective over the decade 2001-2011, by overlapping of two complementary analyses: of the export performance dynamics and of the domestic revenues created by export manufacturers and their suppliers....

Specialistii de marketing considera dezvoltarea relatiilor cu clientii o parghie majora a dezvoltarii durabile a organizatiei. Managementul relatiilor cu clientii presupune schimbarea radicala a activitatii si strategiilor organizatiei, in raport cu evolutia traditionala. De la stadiul in care...