Basarabescu, Georgeta; Savoiu, Alina - In: Annals - Juridical Science Series 4 (2010) December, pp. 89-94
The behavioural advertising represents the publicity carried out following the assessment and the observation, in time, of the Internet users’ behaviour, based on the studies made on the behavioural characterises, in order to attain a specific profile of each user and to supply him/her with...
