In the context of increasing complexity of the present economy, urban functionality can be assured only by a well - directed marketing process which includes several action phases, by formulating of goals and strategies related to establishing relationships between the economic, social and...

The attentive diagnosis of the local economic basis, the deep understanding of the obstacles that confront the economic growth and the investments, the elaboration and the implementation of certain strategies to facilitate the investments are the means by which the local authorities can assure...