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information, free and unfiltered by other instruments or marketing activities. …
Persistent link: https://www.econbiz.de/10005220139
- directed marketing process which includes several action phases, by formulating of goals and strategies related to establishing … marketing policy comprises the public and private sectors, aiming that all their activities ensure preservation, stimulation and … visitors for business. This way, by well - conducted actions, the marketing policy can contribute to improve the cities image …
Persistent link: https://www.econbiz.de/10005151165
point out is the impact of the information technology on the marketing and on the Romanian markets, both final markets and … intermediate ones. In this new era of information technology, established marketing concepts seem to be assuming a completely … with regard to Internet use and E-commerce by different analysts, pointing out that the computer power of processing data …
Persistent link: https://www.econbiz.de/10005151185
marketing, din domeniul financiar-contabile, de personal si salarizare, in general pentru gestiunea tehnico-operativa. …
Persistent link: https://www.econbiz.de/10005162792
In teoria firmei, in mod natural se pleaca de la premisa ca firma actioneaza ca scop maximizarea profitului. Daca ar fi sa analizam activitatea firmelor, in ansamblu, am putea descoperi ca nu toate programele pe care acestea le deruleaza se inscriu in acest deziderat de maximizare a profitului....
Persistent link: https://www.econbiz.de/10005687832
The last three decades of the 20th century were characterized by deep mutations of the West-European commerce. On the background of the convergence for the evolution tendencies of the economic field in the EU, there were common orientations in the structure of the distribution network. However...
Persistent link: https://www.econbiz.de/10005453847
Acest articol ilustreaza o analiza comparativa intre sinergia in comunicarea integrata de marketing (CIM) si sinergia …
Persistent link: https://www.econbiz.de/10009148952
Romanian Abstract: Managementul relaţiilor cu clienţii se concentrează mai degrabă pe procesul de ”servire”, decât pe cel de ”vindere”, dar atât MRCE (managementul relaţiilor cu cetăţenii), cât şi MRCL (managementul relaţiilor cu clienţii), au la bază premisa conform...
Persistent link: https://www.econbiz.de/10013014144
Both for potential customers and the loyal ones, Web Marketing determines the interactivity degree growth of commercial … relationships. Marketing initiatives can be quickly launched and precisely focused on every part of customers’ database, created by … means of the Permission Marketing application. The comparative approach of three representative e-commerce websites in the …
Persistent link: https://www.econbiz.de/10005200641
In contextul economic actual, orice intreprindere, indiferent daca actioneaza sau nu pe plan international, este afectata, intr-o anumita masura, de evenimentele care au loc pe piata internationala. Astfel, toate organizatiile economice, de la intreprinderile mici si mijlocii, care actioneaza cu...
Persistent link: https://www.econbiz.de/10009246640