In the literature many researchers have created various models explaining the best purchase decisions and which would lead to a more accurate preview of how consumer behavior. In this article we plan to analyze the statistical trends in tourist traffic and accommodation capacity in operation in...

Tourism marketeres usually use categories to better know their markets and their clients. Most of definitions of segmentation consider dividing the market using different criteria. We explained why segmentation should be considered building of the firm's market, gathering clients with the same...

In cadrul pietei de capital, actioneaza doua categorii de investitori: investitori profesionali si investitori individuali. Investitorii profesionali sunt considerati investitorii care detin experienta si cunostinte si sunt calificati pentru a lua decizii de investitii si pentru evaluarea...