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Intellectual capital is considered to be the most important source of wealth in the New Economy. Whether called intellectual capital, intangible assets, intangible resources, knowledge resources, it is increasingly getting more and more attention from both practitioners and researchers. For...
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The current accounting treatment of intangible assets is far from being generally accepted and defined in the knowledge-based economy. The recognition and evaluation of internally generated trademarks is an unsolved aspect of accounting regulations in the context of a transnationalization...
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The paper deals with the ways how the intangible assets and other objects of intellectual property are identified and assessed at the Research Institute INFOSIT SA in order to participate at national, European and international research projects and for developing partnerships with innovative...
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Along time, the goal of intangible assets became very important for the activity and prosperity of business. This matter is achieved as well as more and more the companies operate in a global economy which has as main base the digital revolution and information management. The increase of the...
Persistent link: https://www.econbiz.de/10005099772
The Public Relations are considered as a main function of the management, with a continuous and systematic activity, the organisations trying to get with their help the sympathy and the support of the present and future public. Their purpose is mainly to establish and maintain the understanding...
Persistent link: https://www.econbiz.de/10005151206
Progresul tehnologic accelerat din ultimii ani a dus la cresterea nevoii de a obtine imediat informatii utile pentru fundamentarea rapida a deciziei. Aparitia Internet-ului a impus mutatii, abordari si modalitati noi si in organizarea targurilor si expozitiilor. In aceste conditii, organizatorii...
Persistent link: https://www.econbiz.de/10009246649
Intr-o lume grabita si agitata, care pe zi ce trece devine tot mai greu de inteles, este important ca etica sa nu fie tratata drept ceva indepartat de viata reala, o disciplina care isi are locul doar in bibliotecile universitatilor. Etica vorbeste despre valori, despre bine si rau; atat oamenii...
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