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Noul concept strategic al NATO : un test pentru relatille Transatlantice

Nicolescu, Agnes - 2010

In order for NATO to remain credible and efficient, its new Strategic Concept must address and find solutions to fundamental issues which are likely to define the Alliance’s missions over the next decade, of which the most important ones concern member states’ ability to ensure and reinforce...

Persistent link: https://www.econbiz.de/10008757369

Perspective in conceptualizarea si implementarea managementului relatiilor cu clientii

Filip, Alina - In: Revista de Marketing Online (Journal of Online Marketing) 5 (2011) 2, pp. 2-10

Conceptul de management al relatiilor cu clientii (CRM) a fost intens dezbatut in literatura de management … dispozitiei unei companii de a se adapta la comportamentul specific de cumparare al clientilor. Procesul de initiere si management …

Persistent link: https://www.econbiz.de/10009246653

Fundamentarea strategiei de marketing pe baza masurarii valorii clientilor

Balan, Carmen - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 3, pp. 65-75

Specialistii de marketing considera dezvoltarea relatiilor cu clientii o parghie majora a dezvoltarii durabile a organizatiei. Managementul relatiilor cu clientii presupune schimbarea radicala a activitatii si strategiilor organizatiei, in raport cu evolutia traditionala. De la stadiul in care...

Persistent link: https://www.econbiz.de/10005162791

Magazinul online: Strategii si tehnici de marketing in perioada de criza economica

Gheorghe, Alexandru Dan; Gogescu, Alin Raul; Duminica, Ion - In: Revista de Marketing Online (Journal of Online Marketing) 4 (2010) 4, pp. 60-71

Economia continua sa schimbe mentalitatile consumatorilor atunci cand trebuie sa adopte o decizie de cumparare. Cel mai important lucru pentru vanzatorii online rezulta din timpul pe care cumparatorii il aloca documentarii, perioada care este in continua crestere, fiind un rezultat al rafinarii...

Persistent link: https://www.econbiz.de/10009148967

Recession-An issue for organizations

Daniel, GEORGESCU D. - In: Economia. Seria Management 12 (2009) 2, pp. 232-238

The reality in all organization is that the directors and board are in the position of highest influence and their primary responsibility is leadership. As such, considering the consequences of a recession such as we currently face is not the time for directors to abdicate their responsibilities...

Persistent link: https://www.econbiz.de/10008495428

Strategii de Promovare a Creativitatii

Toma, Viorica; Dimitriu, Mihail - In: Studii Financiare (Financial Studies) 12 (2008) 4, pp. 116-142

Sustainable development implies the assumption of a new strategy at the microeconomic level. The paper presents several … proposals to improve the substantiation and implementation of a strategy adequate to the new challenges of the sustainable …

Persistent link: https://www.econbiz.de/10005036759

Premises of the Intrapreneurial Management at the Level of Universities

TODORUT, Amalia Venera - In: Annals - Economy Series 3 (2010) November, pp. 195-208

intrapreneurial management approach and the concepts derived – intrapreneurial unit, intrapreneur manager, intrapreneurial – strategy … thinking can successfully implement the intrapreneurial management as a progress and generating new value factor. …

Persistent link: https://www.econbiz.de/10008773533

Cost accounting as the key information core of the company management

STEFANOVIĆ, Radmila Jablan - In: Annals - Economy Series 4.II (2010) December, pp. 23-37

The management is expected to lead the company towards the achievement of set objectives which, in the contemporary …’s management in performing their managerial activities. The contemporary business environment inevitably requires the restructuring … of cost accounting and new approaches to costing and cost management, in the attempt to improve the quality of cost …

Persistent link: https://www.econbiz.de/10008837585

LOCUIREA URBANA

ALPOPI, Cristina - In: Theoretical and Empirical Researches in Urban Management 3 (2008) 8, pp. 1-10

Locuirea urbana constituie rezultatul complexelor functii socio-economice la nivel de grup si individuale care au loc in spatiul orasului. Calitatea urbana consta in gradul de confort de care beneficiaza populatia orasului, mai ridicat decat in restul teritoriului, rezultat al nivelului de...

Persistent link: https://www.econbiz.de/10005088340

imbunatatirea competitivitatii firmelor printr-o strategie axata pe calitate

Talmaciu, Mihai; Mihai, Costica - In: Analele Stiintifice ale Universitatii "Alexandru Ioan … 52-53 (2006) November, pp. 162-167

compétitivité. Une solution viable est d'adopter une stratégie de la qualité, qui permet de former une perception favorable pour ses … entreprises qui adoptent une telle stratégie fondée sur la qualité. Sont présentés les concepts intégrateurs de la qualité: Total … Quality Control, Company Wide Quality Control, Total Quality Management, et leur importance pour le succès d'un démarche …

Persistent link: https://www.econbiz.de/10005669048

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