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Sustainable development implies the assumption of a new strategy at the microeconomic level. The paper presents several proposals to improve the substantiation and implementation of a strategy adequate to the new challenges of the sustainable development of society.
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Know-how, managerial ability ,and appropriate marketing strategy are basic requests of success for the industrial companies. This way, firm resources can be optimally valorized providing a reasonable profit, doubled by the long life of the organization. We shall analyze the way managerial...
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made by the computers. The reason is the new managers’ capacity of using their intelligence and innovation beyond the … characterized by its changing. The entrepreneurs have to look for the innovations and introduce them on the market. The innovation …, the desire of changing and perpetuating them is much easier to be realized at the SME level. Innovation doesn’t mean only …
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