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Integrarea clubului investitorilor 01 România în economia de piaţă funcţională : prezentare, funcţionare, integrare, participarea la misiuni economice externe
Mecu, Gheorghe; Dumbravă, Vasile; Mecu, Dragoş - 2003
Persistent link: https://www.econbiz.de/10002643207
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Consideraţii cu privire la fondurile mutuale din România
Pop, C.; Gheorghieş, C.; Albu, C. - In: Studia Universitatis Babeş-Bolyai 41 (1996) 2, pp. 77-82
Persistent link: https://www.econbiz.de/10001522373
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New style in comunication: consumer-generated media
Negrea, Mihai Teodor - In: The AMFITEATRU ECONOMIC journal 9 (2007) 21, pp. 121-127
information, free and unfiltered by other instruments or marketing activities. …
Persistent link: https://www.econbiz.de/10005220139
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Assessment of Marketing Policies Impact on Sustainable Development of Urban Communities
Stanciulescu, Gabriela Cecilia - In: The AMFITEATRU ECONOMIC journal 7 (2005) 18, pp. 9-9
- directed marketing process which includes several action phases, by formulating of goals and strategies related to establishing … marketing policy comprises the public and private sectors, aiming that all their activities ensure preservation, stimulation and … visitors for business. This way, by well - conducted actions, the marketing policy can contribute to improve the cities image …
Persistent link: https://www.econbiz.de/10005151165
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The impact of information technology on the Romanian markets and e-commerce
Tuclea, Claudia-Elena - In: The AMFITEATRU ECONOMIC journal 9 (2007) 21, pp. 172-178
point out is the impact of the information technology on the marketing and on the Romanian markets, both final markets and … intermediate ones. In this new era of information technology, established marketing concepts seem to be assuming a completely …
Persistent link: https://www.econbiz.de/10005151185
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Sisteme inteligente pentru asistarea deciziilor in marketing bazate pe modele
Orzan, Gheorghe; Surcel, Traian - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 2, pp. 54-61
marketing, din domeniul financiar-contabile, de personal si salarizare, in general pentru gestiunea tehnico-operativa. …
Persistent link: https://www.econbiz.de/10005162792
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Responsabilitatea sociala a companiilor romanesti – un pas catre dezvoltarea durabila
Stancu, Alin; Orzan, Mihai - In: Revista de Marketing Online (Journal of Online Marketing) 1 (2007) 2, pp. 49-53
In teoria firmei, in mod natural se pleaca de la premisa ca firma actioneaza ca scop maximizarea profitului. Daca ar fi sa analizam activitatea firmelor, in ansamblu, am putea descoperi ca nu toate programele pe care acestea le deruleaza se inscriu in acest deziderat de maximizare a profitului....
Persistent link: https://www.econbiz.de/10005687832
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Mutations in the Distribution Structure at the International Level
Ristea, Ana-Lucia; Ioan-Franc, Valeriu - In: The AMFITEATRU ECONOMIC journal 7 (2005) 17, pp. 9-9
The last three decades of the 20th century were characterized by deep mutations of the West-European commerce. On the background of the convergence for the evolution tendencies of the economic field in the EU, there were common orientations in the structure of the distribution network. However...
Persistent link: https://www.econbiz.de/10005453847
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Analiza comparativa intre sinergia in comunicarea integrata de marketing si sinergia la nivelul fuziunii si achizitiilor
Matei, Ana Roxana - In: Revista de Marketing Online (Journal of Online Marketing) 4 (2010) 4, pp. 40-50
Acest articol ilustreaza o analiza comparativa intre sinergia in comunicarea integrata de marketing (CIM) si sinergia …
Persistent link: https://www.econbiz.de/10009148952
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Introducere în finanţele comportamentale ale familiei – Partea întâi (An Introduction to Behavioral Finance of the Family – Part 1)
Dumitriu, Ramona; Stefanescu, Razvan - 2021
Romanian Abstract: Adeseori, unele decizii financiare ale familiilor, precum cele care privesc împrumuturile, consumul, economisirea sau investiţiile sunt adoptate în moduri care diferă semnificativ de ipotezele finanţelor tradiţionale. Finanţele comportamentale ale familiei încearcă...
Persistent link: https://www.econbiz.de/10013235823