Comunicarea de marketing a devenit un fenomen extrem de important prin amploarea si implicatiile sale asupra vietii organizatiilor si a societatii in general. Succesul unei organizatii, atat din punct de vedere economic si financiar, cat si pe plan social, este conditionat de modul in care...

Communication is a vital phenomenon, a process, an art and a necessary science of men and it’s present in a society in which the competition is every day more intensive. In the economy based on knowledge, the competition terms are more and more drastic, fact which implies permanent...

The logistics information system is part of the information system of the organization that is integrated in the supply chain and is correlated with the partner organizations. An effective logistics information system ensures communication on two levels, between organizations and within the...