This study attempts to identify some characteristics of the relationship between journalists and politicians. The methodology of the research is based on the analysis of responses to interviews in depth applied to a sample of 50 print and audiovisual journalists from Bucharest, Suceava, Pitesti,...

Quality remains a key issue in today’s businesses. Quality is in a close relationship with the corporate social responsibility. Changes to society and the business environment at the beginning of the 21st century require new responsibilities to the enterprise. The aim of corporate social...

O noua forma de organizatie-intreprinderea comunitara- asigura un mecanism alternativ pentru corporatii de a se comporta responsabil social. Intreprinderile comunitare se deosebesc de celelalte organizatii din sectorul al treilea prin generarea de venit prin tranzactie mai degraba decat prin...

The paper proposes to compare a series of indicators used for measuring shareholders value such as: total shareholder value, economic value added, market value added, cash value added or cash flow return on investment.

Cultural studies research showed that the same cultural product is consumed differently, depending on the culture of reference a public is tied to. These studies were done on fictions, like the Dallas series. This paper will try to show if the cultural differences can explain the success or the...

The unique selling proposition - UPS - is “an unique advantage proposed by a product, that the company promotes aggressively and constantly on the market. This advantage usually reflects the superior functionality of the product: superior quality, best services, lowest price, most advanced...

The paper presents the role of the National Radio in socialization process. Also, the author analyses the Majestic Experiment for the radio theatre audition with students.

The study is beginning with some statistical data illustrating that the intellectual lies among the branches of the social sciences are very weak.

Romanian Abstract: Criza globală care a afectat întreaga Planetă Pământ ne-a demonstrat că nu suntem pregătiţi pentru a face faţă provocărilor tot mai complexe ale momentului. Tranziţia la societatea sănătoasă de mâine, pe care am numit-o societatea ecolonomică presupune...