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Ilies, Liviu - In: Management & Marketing 1 (2006) 1

The paper presents the role and the importance of logistics for products and services in order to obtain the competitive advantage. After a short presentation of logistics evolution, we move on to defining the logistics concept, respectively integrated logistics. The analysis of the logistics...

Persistent link: https://www.econbiz.de/10005057378

Sistem informatic pentru managementul lanţului logistic

Mărincaş, Delia Adriana - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 236-253

Persistent link: https://www.econbiz.de/10008663740

Particularităţi ale pieţei româneşti de produse farmaceutice din perspectiva logisticii şi managementului lanţului de aprovizionare-livrare

Prejmerean, Mihaela Cornelia; Vasilache, Simona - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 166-176

Persistent link: https://www.econbiz.de/10008663746

Logistica şi managementul lanţului de aprovizionare-livrare în turism

Muhcină, Silvia; Popovici, Veronica - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 122-132

Persistent link: https://www.econbiz.de/10008663750

Rolul stocării în lanţul logistic

Felea, Mihai - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 109-121

Persistent link: https://www.econbiz.de/10008663751

Depozitarea - activitate ce contribuie la performanţa lanţului logistic

Vasiliu, Cristinel - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 94-108

Persistent link: https://www.econbiz.de/10008663752

Acumulări şi dezvoltare în logistica comercială

Schileru, Ion - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 41-58

Persistent link: https://www.econbiz.de/10008663756

Efectele lipsei de coordonare în lanţul de aprovizionare-livrare

Bălan, Carmen - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 26-40

Persistent link: https://www.econbiz.de/10008663762

În România la momentul adevărului supremaţiei raftului : concurenţă şi cooperare

Purcărea, Theodor Valentin; Purcărea, Anca - In: Amfiteatru economic : an economic and business research … 10 (2008) 24, pp. 9-25

Persistent link: https://www.econbiz.de/10008663764

Implementarea tehnicilor de promovare a vanzarilor – orientare strategic competitiva a intreprinderilor bucurestene

Cruceru, Anca Francisca - In: Revista de Marketing Online (Journal of Online Marketing) 5 (2011) 2, pp. 24-33

Managerii si specialistii in marketing trebuie sa gaseasca permanent solutii de pastrare a pozitiei competitive detinute pe piata de referinta sau de fructificare a avantajului competitiv detinut. Orientarea catre implementarea unor tehnici de promovare a vanzarilor, descrise si adoptate pe baza...

Persistent link: https://www.econbiz.de/10009246652