The purpose of this study is to present the meaning of the vision and mission statements for a university, in a strategic management reference. We will consider the vision and mission statements of some known world class universities, in order to illustrate the essential points of such...

Market globalization and impressive market growth force a lot of companies to declare themselves in the position of not having the critical strategic dimension, necessary for a successful competition gigantic markets. As a consequence, companies may be forced to resort more and more, to newer...

Taking account of the actual economic conditions, the new dimensions of innovation, many factors are equally important in producing a position of success. The goal of much of business strategy is to achieve a sustainable competitive advantage that give a company an edge over its rivals and an...

The strategy for the development of the business environment usually starts by investigating those factors having a bigger or smaller influence on the capacity of the organization of being positioned on the market. In the current context, it is a strategy of sustainable development, having as a...

For an economic agent, competition represents a mobilizing factor which determines him to adapt to the requests of the business environment and in the same time to make a progress. Being an undisputable factor of progress, the competition must be recognized, understood and mostly, maintained in...