Showing 1 - 8 of 8
An analysis of the true causes for the emergence of a crisis or serious troubles in the company is of extreme … critical situation more acute. Although there may be a state of crisis in the company, it can also be affected by various … finding is that global crisis cannot be the only factor leading to serious troubles or acute crisis in an individual company …
Persistent link: https://www.econbiz.de/10008489336
The article investigates the importance of perceived brand name value from an external point of view of perception of the Slovenian consumers. Based on the stratified survey and quantitative research we note the relationship between the origin of the product, marketing mix elements, and the...
Persistent link: https://www.econbiz.de/10008773965
Persistent link: https://www.econbiz.de/10002556065
Persistent link: https://www.econbiz.de/10000935758
Persistent link: https://www.econbiz.de/10001185952
Persistent link: https://www.econbiz.de/10001554721
Persistent link: https://www.econbiz.de/10003839979
Persistent link: https://www.econbiz.de/10008665724