Transition is very unpredictable because of several value changes among macro-social alterations which are reflected in … mainly described transition as corruption and political revenge; in public opinion, culprits for the new situation arose from … corporate management and the political elite. Nevertheless, with political-economic changes and the era of transition, the …

market development, labor market institutions, international relations, the role of the state, presence of corruption etc …. The key institution that often manages – or at least influences – the development of all other institutions is the state …

, cultural, social, ecological and technological influences have an effect on the future development of this industry. Challenges … product and innovations development, and towards establishing and empowerment of the product brands. Global trends in the use … new innovations which will in their development consider also the social and environmental aspect as well. …