The present study has the aim to analysing the processes of strategic planning and management that the Spanish public universities are carrying out to answer whether environmental challenges or demands -e.g., the adaptation to European Higher Education Space- or internal needs. As a result, we...

This paper has as its main aim to analyse how corporate web pages can become an essential tool in order to detect trends by firms or sectors, and even a primary source for benchmarking. This technique has made it possible to identify the key issues in the strategic management of the Spanish in...

Nowadays management models are rather engaged to brightness of ideas than to systematic performance processes. Nevertheless, even having strong, innovative, perfectly efficacious formulas, their practical application can but to fail. The approach of organization as a dynamic influence flow...