Flores Tapia, Carlos Ernesto; Loza Sánchez, Santiago … - In: Revista de Métodos Cuantitativos para la Economía y … 36 (2023), pp. 1-14
This article applies game theory in the company under study, in order to optimize the competitive strategy with respect to its main competitor in the bicycle and motorcycle market. Once the problem is defined, the zero-sum matrix between the competitors is established, then the model is...