Marqués, Gustavo; Weisman, Diego - In: Economía 33 (2008) 26, pp. 43-62
Models of Bounded Rationality are often seen as more realistic than the traditional alternatives based on the fully-rational homo economicus, assumed by Expected Utility Theory (EUT). In his seminal paper on Bounded Rationality Simon (1955) pictured a decision maker as having computational...
