Díez de Castro, E. C.; Navarro García, Antonio; … - In: Investigaciones Europeas de Dirección y Economía de … 14 (2008) 2, pp. 185-210
Franchising system continues its unstoppable advance worldwide, as in the most commercially developed countries as in those that have some more antiquated commercial structures. For that reason, nowadays, this is an important research topic in the business area. Franchising chains expand...