advertising influences consumers' attitudes and buying behaviour. These mechanisms are analysed in terms of involvement with the …

is a tendency towardsoptimization. Agribusiness is part of this new tendency. “Tercerización” is more known for … agribusiness corporations,however during research, it was determined that other companies, such as accounting offices …

Here we describe the origins, evolution and classification of stakeholders. It highlights the relationship created … between the credit institution as a social organization and its various stakeholders, analyzing the importance attached to … analyze the importance of the various stakeholders: shareholders, employees, customers, suppliers, community and public …

The management of stakeholders is becoming increasingly important to the corporate sustainability. The engagement of … stakeholders gives legitimacy to the company, generating trust and credibility. The enterprises that are seeking sustainability in … their activities must know stakeholders, promote dialogue, meet the demands and expectations, and be transparent in the …