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Models of Bounded Rationality are often seen as more realistic than the traditional alternatives based on the fully-rational homo economicus, assumed by Expected Utility Theory (EUT). In his seminal paper on Bounded Rationality Simon (1955) pictured a decision maker as having computational...
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explain similar tendencies in other games, researchers in the area have postulated either cognitive biases or motivational … factors. We postulate a psychological factor called 'goal accessibility bias' to explain the tendencies at stake. This factor …
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