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Internal marketing orientation (IMO) can be used as a tool for managing employees' knowledge that allows companies to develop a competitive advantage to the extent that generates information, communicates it internally and facilitates to articulate a response to their needs. IMO through proper...
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From a systemic perspective, knowledge management affects the decision-making process in organizations that, in a globalized environment, must propose strategies that make it possible to increase competitiveness and productivity. The objective is to determine the knowledge management factors...
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