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. Gemensamma drag hos de tre branscherna: <p> 1. En allmän strävan mot centralisering av produktion och distribution, i jakt på …
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The paper reports a study in which the turnover and employment generated by the production of Direct Marketing in Sweden is measured. What is generated by the use of Direct Marketing is not reported. First, a basis for defining Direct Marketing is presented, based on purpose with the marketing...
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