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~language:"und"
~person:"Bruhn, Manfred"
~person:"Homburg, Christian"
~person:"Horváth, Péter"
~person:"Leschke, Martin"
~person:"Samuels, Warren J."
~person:"Schulte, Karl-Werner"
~person:"Sydow, Jörg"
~person:"Zagóra-Jonszta, Urszula"
~subject:"Deutschland"
~subject:"Economic policy"
~subject:"Economics"
~subject:"History of economic thought"
~subject:"Immobilienwirtschaft"
~subject:"Lieferantenmanagement"
~subject:"Marketingmanagement"
~subject:"Services marketing"
~subject:"Theory"
~subject:"Unternehmen"
~subject:"Unternehmenskooperation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles of several authors"
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Bruhn, Manfred
Homburg, Christian
Horváth, Péter
Leschke, Martin
Samuels, Warren J.
Schulte, Karl-Werner
Sydow, Jörg
Zagóra-Jonszta, Urszula
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Handbuch Markenartikel : Anforderungen an die Markenpolitik aus Sicht von Wissenschaft und Praxis
Bruhn, Manfred
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contributor
)
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1994
Persistent link: https://www.econbiz.de/10000891814
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