One of the key dimensions of business is marketing and when we say marketing we talk about creating more revenue every second. Sales are an important key to success for revenue generation and for this purpose various marketing strategies have been developed. Sales are always driven by...

This paper is an attempt to interrogate and examine the unstoppable short fall of energy which has been paralyzing the life of Karachi for decades. The monthly data for the period of Jan-2009 to Dec-2011 has been interrogated while using the Pearson correlation, Vector Auto regression (VAR) and...

The purpose of this study was to evaluate the comsumption of concertrated fruit juice by household, and determine the socio-economic factors that affect the level of comsumption. For this purpose, data was collected from a survey of 225 households in Adana in February 1997. A Tobit model was...