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Interbrand choice, media mix and market performance
Porter, Michael E. - In: The American economic review 66 (1976) 2, pp. 398-406
Persistent link: https://www.econbiz.de/10003653306
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How competitive forces shape strategy
Porter, Michael E. - In: Strategic management, (pp. 35-49). 1983
Persistent link: https://www.econbiz.de/10002666034
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Industrial organization and the evolution of concepts for strategic planing
Porter, Michael E. - In: Corporate strategy : the integration of corporate …, (pp. 183-196). 1982
Persistent link: https://www.econbiz.de/10002666068
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Incumbency and R&D incentives : licensing the gale of creative distruction
Gans, Joshua; Stern, Scott - Sloan School of Management, Massachusetts Institute of … - 1998
Title from caption. "First draft: 3 March, 1997; this version: 1 September 1997"--P. [1] -- September 1997"--Cover.
Persistent link: https://www.econbiz.de/10005749165
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New developments in the theory of monopolistic competition
Butters, Gerard R.; Porter, Michael E.; Spence, Michael - In: The American economic review 66 (1976) 2, pp. 392-414
Persistent link: https://www.econbiz.de/10001973697