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<Para ID="Par2">While many studies on big data analytics describe the data deluge and potential applications for such analytics, the required skill set for dealing with big data has not yet been studied empirically. The difference between big data (BD) and traditional business intelligence (BI) is also heavily...</para>
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Este trabajo es una exploración del impacto que tienen las Tecnologías de Información y Comunicaciones (TIC), especialmente Internet, no sólo como medio de transmisión de información, sino como fuente primaria de información estadística. A partir de ello, se propone la medición y...
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MANAGING CUSTOMER BEHAVIOUR BY CRM AND BUSINESS INTELLIGENCE: BETWEEN HISTORY AND DATA. In this paper we introduce some definitions concerning Customer Relationship Management and Business Intelligence and we emphasize how they can improve business strategies and performances. We show how Data...
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Approaches of data analysis in the context of Business Intelligence solutions are presented, when the data is scarce with respect to the needs of performing an analysis. Several scenarios are presented: usage of an initial dataset obtained from primary data as a reference for the quality of the...
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