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Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School
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The joint effects of brands and warranties in signaling new product quality
Price, Lydia J.
;
Dawar, Niraj
- In:
Journal of Economic Psychology
23
(
2002
)
2
,
pp. 165-190
Persistent link: https://www.econbiz.de/10005299768
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A Cross-Cultural Study of Interpersonal Information Exchange
Dawar, Niraj
;
Parker, Philip M.
;
Price, Lydia J.
- In:
Journal of international business studies : JIBS ; a …
27
(
1996
)
3
,
pp. 497-516
Persistent link: https://www.econbiz.de/10005908822
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